returning to her roots…
what happens when a girl from st. louis spends ten years living in los angeles and gathers fashion inspiration from the trendsetters and celebrities that fill her world?
back where she belongs…
what does a st. louis girl do after working for steven spielberg, traveling the world and living in london?
home for good…
in may 2003 clayton, missouri became home to LAURIE SOLET, the fashionista’s premiere shopping destination.
bringing style home with her…
laurie solet was born and raised in st.louis, attended all-girls highschool nerinx hall and moved on to graduate from southwest missouri state. after graduation (and a few mismatched jobs) solet relocated to los angeles to ultimately become a top entertainment advertising executive at one of the most well-respected agencies in hollywood. her work included campaigns for movies such as the sum of all fears, what women want, and the family man. after ten years of working fourteen hour days (at one point in london), meeting exciting, influential people and roaming the world in her "spare" time, solet came full circle and realized she was born exactly where she wanted to be, st. louis.
the current fashions of hollywood, new york & europe in st. louis…
LAURIE SOLET boutique will cater to the stylish ladies of st. louis, offering clothing lines, beauty products and accessories of exceptional quality that every one of them has seen and coveted (on the pages of InStyle, Lucky, Vogue), but may not have been able to find locally.
she has done her homework well…
solet notices the growth of superbly stylish ladies in her hometown and feels strongly that she should be a part of it. she also feels that she can easily stay in-tune with the pulse of international fashion by utilizing the worldwide contacts she has made along the way. her innate sense of, and her passion for, fashion and her love for her hometown is the recipe that has made LAURIE SOLET a success in st. louis.
the next step…
after six extremely successful years in clayton, mo, LAURIE was ready for the next step. LAURIE SOLET launched her much anticipated private label, ensuring the same level of design, style and customer satisfaction that has made her boutique such a success.
and the winners are…
LAURIE SOLET will offer not only established & well-known designers but also fresh, new lines from up and coming designers. LAURIE spends several hours every week researching the fashion industry and all of the innovative, exciting fashion designers it has to offer.
looks are sometimes everything…
with her imaginative décor, focus on client service and sense of personal, individualized style, solet has dreamed up a boutique with midwest manners, los angeles prestige and european flair and comfort.
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